Product and Marketing Coordinator Can-Am Off-Road

Job Description

BRP is looking for an Accessories Product Analyst to support the Global Accessory Product Strategy Team for Can-Am ATV and Can-Am Side by Side Accessories YOU'LL HAVE THE OPPORTUNITY TO: Under the responsibility of the Accessories Global Product Manager and working in collaboration with the Engineering, Design, Business Intelligence, Planning, Marketing, Sales and International departments, the Product Coordinator will have the following responsibilities; Research and elaborate market trend and business trend studies in order to identify and evaluate new portfolio opportunities for product and growth in the marketplace;Collaborate with our Selling Regions in order to optimize the global product offering in line with worldwide market and consumer needs;Research and forecast potential sales volumes, penetration rates and product cannibalization for each project and make adjustments as needed throughout the process; Build strong relevant project definitions in line with market and consumer needs in order to orient the Design and Engineering teams to develop a compelling portfolio of accessories;Elaborate and maintain financial business cases for each of the projects selected in the portfolio process, and validate their profitability all through the development phases;Work closely with Design and Engineering throughout the entire development process to influence and orient the projects from a voice of the customer perspective;Define the accessories product information (PVA features & benefits) & reasons to believe for each new project, in order to support the marketing and sales initiatives;Build and maintain accurate product information (PIM) and marketing assets (DAM) required to support the global business;Build strong Product Strategy storylines and documentation to educate and support our dealers and customers;Contribute to related Accessory Product Development, Go to Market, Sales activities and presentations;Continuously be on the lookout for any growth opportunities that could contribute to our mission.YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES: Knowledge and / or high interest of the Powersports Industry is a must, including interest and desire to experience our productsKnowledge and comprehension of the Powersports Parts and Accessories (PG&A) businessUniversity degree and/or experience relevant to the positionEnglish is a must, comprehension of French is an strong advantageProficient using MS Office tools, including Powerpoint and ExcelExperience in influencing cross-functional teams while maintaining excellent relationshipsStrong analytical and scenario building skills.Strong communication skillsAbility to multi-task and set prioritiesAvailability to travel on occasion throughout the world Position located in the Sherbrooke QC with regular meetings in Valcourt QC, Canada. ACKNOWLEDGING THE POWER OF DIVERSITYBRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead!For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning.AT BRP, WHEN WE TALK ABOUT BENEFITS, WE GO ALL IN.Let’s start with a strong foundation - You want it, we have it:Annual bonus based on the company’s financial resultsGenerous paid time awayPension planCollective saving opportunitiesIndustry leading healthcare fully paid by BRPWhat about some feel good perks:Flexible work scheduleA summer schedule that varies by department and locationHoliday season shutdownEducational resourcesDiscount on BRP productsWELCOME TO BRPWe’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 16,500 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination: It’s about the journey.#LI-Hybrid