Partnerships and Business Development

PARTNERSHIPS AND BUSINESS DEVELOPMENT DEPARTMENT

SPC Student Price Card Ltd. is a national student loyalty program, dedicated to creating impactful national partnerships with retail leaders and delivering unparalleled discounts and enriching experiences to students across Canada. Currently, we are excitedly shaping the future by outlining prospective positions within our dynamic Partnerships and Business Development department.

The Partnerships and Business Development department plays a crucial role in our organization, focusing on nurturing relationships, revenue enhancement, and strategic expansion. We’re inviting accomplished professionals to join our team and contribute to pivotal roles in this department. Your expertise will be essential in propelling our mission forward.

Strategy for Partnerships and Business Development:

• Develop and lead the overall strategy: Conduct market research to identify new opportunities and align the department’s goals with the company’s overarching objectives. Provide visionary leadership to drive innovation and growth in partnerships.
• Provide guidance and mentorship: Work closely with team members to set individual and collective goals. Encourage professional development and create a supportive atmosphere for continuous learning and improvement.
• Analyze market trends: Stay abreast of industry trends, competitor activities, and emerging technologies. Use this information to adapt and refine the department’s strategy for maximum impact.
• Negotiate and finalize agreements: Collaborate with marketing and product department to ensure all partnership agreements meet regulatory and compliance standards. Negotiate terms that are mutually beneficial and aligned with the company’s goals.

Partnerships Management:

• Identify potential partners: Conduct thorough market research to identify organizations that align with our values and objectives. Initiate contact and establish rapport with potential partners through networking events, conferences, and industry forums.
• Build and nurture relationships: Engage in regular communication with key partners to understand their needs, concerns, and industry trends. Foster a collaborative environment that encourages open dialogue and mutual trust.
• Collaborate with internal teams: Work closely with marketing, sales, and product development teams to ensure seamless integration of partnership initiatives. Communicate partner requirements and expectations to internal stakeholders.
• Monitor and assess partnership success: Develop key performance indicators (KPIs) to measure the success of partnerships. Regularly assess the impact of collaborations, gather feedback, and make data-driven adjustments to optimize outcomes.

Ecommerce and Affiliate Management:

• Manage and optimize ecommerce platforms: Oversee the day-to-day operations of ecommerce platforms, ensuring a seamless and user-friendly online shopping experience. Implement strategies to increase website traffic, improve conversion rates, and maximize revenue.
• Develop and implement affiliate programs: Identify and recruit affiliates to promote the SPC membership. Create incentive structures and marketing materials to support affiliates in driving membership sign-ups.
• Analyze data for performance evaluation: Utilize analytics tools to assess the performance of affiliate partnerships and ecommerce channels. Identify trends, customer behavior, and areas for improvement, and translate findings into actionable strategies.

B2B Marketing Strategy:

• Develop and implement B2B marketing strategies: Collaborate with the marketing team to create targeted campaigns that resonate with B2B audiences. Utilize various channels, including digital marketing, events, and content creation, to promote products and services.
• Ensure consistency with brand strategy: Align B2B marketing efforts with the overall brand strategy to maintain a cohesive and recognizable brand image. Collaborate with the creative team to produce engaging and on-brand marketing collateral.
• Analyze and report on effectiveness: Regularly assess the performance of B2B marketing initiatives through metrics such as lead generation, conversion rates, and customer engagement. Provide insights and recommendations for continuous improvement.

Operations Coordination:

• Ensure smooth execution: Oversee the implementation of partnership initiatives, ensuring that timelines and deliverables are met. Address any operational challenges promptly to maintain project momentum.
• Coordinate with various departments: Collaborate with marketing, sales, and customer service teams to align operational processes with overall business objectives. Streamline communication channels to enhance efficiency.
• Track and report on key metrics: Develop comprehensive reports on operational performance and key metrics related to partnerships. Use data insights to identify areas for improvement and implement changes accordingly.

Here’s what SPC offers:

• VIP SPC Membership: Enjoy Student-Style Shopping!
• Time Off: Recharge with Vacation and Personal Days
• Comprehensive Health Benefits: Including Health Spending Account, Lifestyle Spending Account, Dental, Drug, Travel, and Group Insurance Coverage
• SPC University: Enhance your skills with a corporate Coursera subscription
• Social Connections: Engage in Company-Sponsored Events, both virtual and in-person
• Early Fridays, Every Friday: Embracing a perpetual summer vibe

How we work:

You aren’t just valued for your experience and skillsets, but equally for your growth mindset and attitude. We work as a flat organization, working collaboratively as a team and showing up every day as our authentic selves. Our team knows that creative solutions require a diverse approach to thinking and life experiences.

SPC is an equal opportunity employer and values diversity at our company. Our hiring process is inclusive of all candidates regardless of their race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or, disability status. Accommodation is available upon request for all aspects of the selection process. It’s not a big deal if you don’t meet all our requirements. Only 1% of candidates will ever meet every single requirement posted on most job postings.

If you’ve read this far, click Apply Now!

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