Director, Social & Community Marketing

Full Time
  • Full Time
  • Toronto

AgencyAnalytics

We’re growing our team, and we’re looking for a Director who will be responsible for the ideation, planning, and execution of the vision for all social media and community strategies. This is an excellent opportunity to help drive customer acquisition, brand culture awareness, engagement, and retention. Does this sound like you? Continue reading!

Working cross-functionally with teams such as marketing, customer success, and operations you will contribute your in-depth understanding of the social media landscape and community-building best practices. This role is perfect for a builder, but also someone who wants to flex their strategic vision in achieving our ambitious goals including growing our Product awareness!

This role is a key position within the marketing team, this individual will report to the Chief Sales and Marketing Officer. You’ll be a thought leader who can merge digital, cultural, and social trends with analytics into a strategic vision and lead a team to execute it.

You love a hands-on approach to building and nurturing lasting digital communities and creating unique and memorable experiences for our community of marketing agencies. You have a strong work ethic and thrive in a fast-paced, ever-changing environment.



What You’ll Do

  • You will lead, develop, and mentor the social media and community team with a focus on KPI alignment (including revenue) for all social media activities

  • You will lead and contribute to creative efforts towards growth in organic social channels focusing on best-in-class social community management and discovering new ways to grow the community through online

  • You will oversee social strategy and content curation for all key social media marketing activities

  • You will architect and manage the development of the brand’s social calendar, translating high-level marketing strategy and messaging into relevant weekly and daily content


  • You will work with customer success and other internal stakeholders to position AgencyAnalytics as the steward of the community for marketing agencies

  • You will drive customer acquisition on existing social media channels and oversee new platform launch strategies 

  • You will work across departments to ensure that the social and community strategy is aligned with brand priorities and company goals

  • You will manage the analytics reporting process, provide insights, make recommendations, and consistently track progress against KPIs


Source

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