Digital Marketing and Client Services Specialist

Full Time
  • Full Time
  • Toronto

Esna Law PC

We’re a dynamic and growing Canadian immigration law firm based in Toronto, Ontario. Our firm specializes in immigration litigation matters including judicial reviews, inadmissibilities, IRB matters, H&Cs, PRRAs, and other complex immigration files. As we continue to expand our reach and enhance our online presence, we are seeking a dynamic and experienced Digital Marketing and Client Services Specialist to join our team.

Responsibilities:

Digital Marketing Responsibilities:

  1. Devising Strategy: Define clear objectives and devise content strategies to drive engagement aligned with our brand objectives, and enhance online presence on platforms including Instagram, Linkedin & Youtube.
  2. Creating Content: Produce engaging multimedia content across various platforms while maintaining consistency with brand guidelines.
  3. Optimization and Analysis: Implement strategies for content optimization, analyze metrics to identify areas for improvement, and stay updated on industry trends for continuous enhancement.
  4. Draft and Publish Blogs: Enhance our online presence and audience reach by regularly drafting and publishing informative and engaging blog posts.

Client Services and Lead Management Responsibilities:


  1. Respond to Inquiries: Monitor WhatsApp and social media platforms to promptly respond to inquiries from existing clients and new business leads, providing initial information and assistance as needed.
  2. Follow-up with Leads: Utilize our CRM (ClioGrow) to track and follow up with new business leads, ensuring timely and personalized communication to nurture relationships and move leads through the sales funnel.
  3. Coordinate with Legal Team: Collaborate closely with attorneys and legal staff to facilitate the transition of leads into actual client files, ensuring seamless handover and communication throughout the sales process.


Qualifications:

  • A degree in Marketing, Communications, or a related field.
  • Experience in digital marketing, content creation, and social media management.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Strong analytical skills with the ability to interpret data and draw actionable insights.
  • Attention to detail and a proactive approach to problem-solving.
  • Fluency in Farsi is considered an asset.

If you are passionate about digital marketing, client services, and making a positive impact in the legal industry, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter detailing your relevant experience and why you are the ideal candidate for this position.

Source

To apply, please visit the following URL: