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Creative Marketing Strategist

Insight Global

Vancouver, Canada

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Job Description

We’re supporting a rapidly growing global organization in the AI and content‑technology space that has recently launched a cutting‑edge B2C SaaS platform for creators. This platform allows users to monetize creative content in new and innovative ways. The company is scaling quickly, and building out its first dedicated marketing team—making this a high‑impact strategic hire.

Role Overview

The Creative Marketing Strategist will lead the go‑to‑market strategy and organic brand growth for a consumer-facing AI SaaS product. This person brings both creativity and business strategy, developing memorable campaigns with clear objectives, measurable outcomes, and compelling storytelling around complex AI concepts.

You’ll work closely with the VP of Marketing and a small, collaborative team—including a digital designer—to shape the brand’s identity, launch consumer campaigns, and build scalable content systems. This is an opportunity to influence the direction of a high‑growth product from the ground up.

Must-Have Experience

  • 5–7 years in marketing with strong emphasis on creative campaign development and brand storytelling.
  • Proven success launching organic, consumer-facing campaigns that drive engagement and brand lift (portfolio required).
  • Ability to translate technical or AI concepts into compelling, easy-to-understand narratives.
  • Experience supporting growth in B2C SaaS, creator economy, entertainment tech, or similar consumer digital products.
  • Strategic thinker with the ability to balance creativity, business objectives, and performance insights.
  • Adaptability and willingness to experiment, iterate, and move quickly within a startup environment.
  • Strong collaboration skills—comfortable working cross-functionally and presenting ideas to leadership.

Logistics

  • Worker Type: Remote within Canada
  • Work Type: Permanent, full-time
  • Team Structure: Reporting to VP of Marketing; total team of six


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