Paid Media Specialist

Full Time
  • Full Time
  • Toronto

Advoc Digital Inc.


Company Description

Advoc Digital Inc. is a performance marketing agency that specializes in food, beverage, and hospitality. Our mission is to help businesses of all sizes thrive through creative and performance-driven campaigns. We enable our clients to reach new customers at scale, nurture existing relationships, and build a community of brand advocates.

Position: Paid Media Specialist


Start Date: Immediate

Salary: $65,000 to $70,000 per year (Commensurate w/ Experience)

Employment: Full-time (Hybrid)

Schedule: Mondays to Fridays from 9:00 AM to 5:00 PM


Ability to commute: #2000 – 2 Sheppard Ave E, North York, ON M5N5Y7

Role Description

This is a full-time hybrid role as a Paid Media Specialist at Advoc Digital Inc. located in Toronto, ON, with flexibility for some remote work. As a Paid Media Specialist, you will be responsible for the following:



  • Managing and optimizing paid advertising campaigns across various platforms.
  • Creating and implementing ad strategies, monitoring performance, analyzing data, and providing insights through regular reports that include recommendations on how to improve campaign effectiveness.
  • Collaborate with cross-functional teams to develop and execute lead generation and e-commerce marketing campaigns that align with client goals.


Qualifications

  • Minimum of 2 years of experience in managing paid media campaigns
  • Strong knowledge of major advertising platforms such as Google Ads (Search & Display), Meta Ads, TikTok Ads, and LinkedIn Ads
  • Proven track record of optimizing campaigns to achieve desired results and KPIs
  • Experience with analytics tools to measure and report on campaign performance (i.e., Google Analytics, etc.)
  • Excellent analytical and problem-solving skills
  • Strong attention to detail and ability to handle multiple projects simultaneously
  • Understanding of digital marketing trends and best practices
  • Excellent verbal and written communication skills
  • Ability to work independently and collaborate with cross-functional teams
  • BA/BS degree in Marketing, Advertising, or a related field

We offer a competitive salary, comprehensive benefits package, and the opportunity to work in a collaborative and innovative environment. Advoc Digital Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.